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Making Money from Asia’s Expanding Blogosphere | 16/11/2010

BBC

After graduating from The London School of Economics Cheo Ming Shen was inspired by the business opportunities the internet was providing in the West.

He decided to set up his own business in Asia, taking advantage of the region’s undeveloped online market.

Mr Cheo describes his general business idea simply: “I look for business opportunities that I think can work in the internet space, and then I go develop it, and then market it and sell it as a business.”

To date, Mr Cheo has launched four internet businesses in Singapore with his partner Timothy Tiah Ewe Tiam. Their first enterprise, Nuffnang, spotted the chance to put advertising in blank spaces on online blogs.

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Making money from Asia's expanding blogosphere - BBC News' crop

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